What’s With a Name?
May 17, 2010
Earlier this year Thrive Agency started talking with a new client that owned a residential/commercial landscape and irrigation company. They read through our website and really seemed to click with what we had to offer. After meeting with them and starting to brainstorm new ideas to help them grow their brand they told us they weren’t crazy about the name of their company.
We started to explore new names that might fit their business model and they kept going back to one name in particular that we weren’t really offering up…our name, Thrive! They said it was a perfect name for them too because they wanted their customers’ grounds to thrive. We love our clients like you’d never believe, but not enough to give up our own name! Finally after lots of time kicking things around we came up with a compromise and told them our idea of using Thrivescapes instead. They absolutely loved it and now it’s official!
Over the last few months we’ve built their brand from the ground up including this new name. We started off by designing a website (thrivescapes.com) and then all of their print collateral like business cards, door hangers, signage for their trucks/trailers, crew t-shirts, and more!
symbol. We hope you enjoy the new website and feel free to leave any comments or feedback on the new look.