71% of shoppers believe they will get a better deal online than in stores.
E-Commerce sales in the United States are estimated to increase 62% from 2014 to 2018.
Clearly online sales are a huge segment of product revenue, yet only 28% of small businesses in the U.S. are selling their products online, and even less are optimizing their sites to attract their target market. Are you using E-Commerce optimization to boost your online profits? Do you have a product-based business but no way for your customers to purchase online? We can help!
We will create and/or optimize your E-Commerce site to help you increase your online revenue and capture your target market’s attention. We use effective Ecommerce marketing techniques including:
- Optimization for Google, Yahoo, and Bing, all the major search engines.
- Site Layout and Structure: We’ll work with you to ensure your online store is presented in a way that is clean, easy to navigate, and search engine friendly.
- Keyword Research: Exhaustive keyword research can help you avoid the common pitfalls of many E-Commerce sites. Choosing the right names and descriptions for your products is vital.
- Optimized Content: Ensuring the content you include with your products is correctly optimized can mean being found when otherwise you might not. Using layman’s terms instead of complex industry jargon will result in positive rankings for the phrases your customers are searching for.
- PPC Campaign Management: In addition to making sure your site is organically optimized, we’ll also manage your Pay Per Click campaign to ensure your most important products are highly visible in search engines.
- Compelling Calls to Action: Having a good call to action and compelling content can turn someone who was simply researching a product into a paying customer.
You will see the benefits of your investment in E-Commerce Optimization with our detailed reporting methods, which include:
- Google Analytics that gives a full overview of your site’s E-Commerce optimization and resulting activity.
- Regularly updated keyword rankings records that you can check anytime you want.
- Detailed reports of the work we’re doing on your site and how we’re spending our hours.
- Monthly video summary from your very own Ecommerce optimization specialist reviewing the month’s E-Commerce activity and improvements.
- You can also contact your dedicated E-Commerce specialist by email or phone with any questions or ideas you’d like to discuss.
You will increase your profits when you use our E-Commerce site and product optimization services, and have the reports (and revenue) to prove it. Kick off your E-Commerce success with a free quote.